To answer this question, you need to look at your business’s needs. Do you want more customers? Do you want to sell more products or services? Do you need to improve brand awareness? If so, digital marketing is probably right for you.
First of all, think about what your goals are. Are you trying to build a community of followers (Twitter), reach out to potential employers (LinkedIn), build an audience for your business,improve brand awareness (Facebook, Instagram), Engage with users through pictures (pinterest). So, That will help you decide which platform(s) is best for you.
A marketing funnel is a process that helps you convert visitors into customers. It’s a way of measuring the success rate of your content and other efforts to drive people to your website, social media posts, or whatever else you’re trying to sell.
You can use the free version of Facebook for your business, but you’ll only be able to reach a small percentage of users in your target audience. The free version is useful if you’re just starting out and aren’t sure how much money you want to spend on ads; otherwise, we recommend upgrading to a paid account so that you can target more people with your ad campaign.
Local SEO can be used to help your customers find you when they’re looking at a map, looking for a certain type of business, or just want to learn more about a specific place. The goal is to make sure that when they search for services in your area, they end up on your website.